Pyrotec PackMark, February 2019: The pinnacle of successful marketing is to attract loyal customers who consistently purchase products from their favourite brands. For brand owners to achieve this highly-coveted position in today’s competitive retail environment, they need to continuously engage with consumers to identify their needs and expectations, and then meaningfully respond to their emotional
As a high-volume manufacturing process, extrusion requires product marking equipment that performs optimally at high speeds in demanding environments. Manufactures in the pipe, cable, tube or profile industries, need a coding solution that meets these demands and offers an attractive total cost of ownership. The Markem-Imaje small-character-inkjet 9450 E, available exclusively in southern Africa from
At Pyrotec PackMark, South Africa’s local distributor of the Markem-Imaje range of high-quality coding and marking equipment, we know that coding bottles is extremely important and that choosing the best coding solution can be challenging for beverage manufacturers. There are several factors that play into the coding technology you choose, including factory environment, substrate, available
The ultra-portable Anser U2 Mobile hand-held printer, available from Pyrotec PackMark, is the world’s lightest and most compact printer. It weighs in at just 1kg and is easy to handle and use on even the trickiest print surfaces. It can be carried anywhere and prints at any angle on a variety of substrates and products.
Thermal transfer overprinting (TTO) is a digital printing process that offers an alternative to hot stampers and other traditional analogue printing techniques. Thermal transfer overprinting works by creating high-quality and high-definition marks, codes and images by transferring ink onto a flexible substrate from a coated ribbon. This ribbon is covered with a wax-resin compound, or
Coding, marking and labelling is essential to the supply chain of any FMCG product – from raw material to the end user.  At every stage of its life, coding, marking and labelling equipment and materials are used to identify, trace, ship and market the product. It’s therefore essential that the equipment you install is fit
In today’s competitive business environment, staying ahead of the game is essential. To do this, manufacturers need to ensure that their equipment remains effective and runs optimally at all times. The overall performance of machinery and equipment depends on its Overall Equipment Effectiveness (OEE), which refers to a number of factors – the availability of

Why Barcodes Matter

Many of us take barcodes, also referred to as UPC and EAN codes, for granted because they’re so commonplace. However, with only some basic printing equipment and a readily-available barcode scanner, this technology offers significant benefits to manufacturers and brand owners as products move through the supply chain. Each barcode has a unique number that
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